Every brand you film for, shoot-ready

From “can you film something?” to script, shot list, and pack list in minutes. Always on brand. Take the plan with you and get every shot.

DC Driftwood Coffee Tue 4:12 PM

“We have a winter menu launching in November. Thinking a short cozy video to show it off? Any ideas?”

Studio FCFieldnotes Ceramics DCDriftwood Coffee Refine Write Shoot plan

Untitled idea Winter menu launch

Instagram Reel 30–60 sec

Quick notes

menu: maple pecan, cinnamon oat, smoked honey before open, regulars in it. Sandra? Frank’s dock thing?

Scene 1 Name this scene

Script

Write the lines…

Shots

+ Add shot

Draft it Drafting Reading your profile and writing the draft

Scene 1 First light

Script

– The usual? Not today. Today you’re the tester.

– First cinnamon oat of the year. House rules: no verdict until the second sip.

– …Okay. That’s the one. That’s the one.

Shots

1 Steam on the front window, tight, no faces yet Detail Driftwood, Mill Street

3 2 First pour, top-down, hold the swirl to the very end Close-up Driftwood, Mill Street

2 3 The tester’s face, not the cup. The verdict, candid Medium Driftwood, Mill Street

Scene 2 The menu, one line each

Script

– Maple pecan. Sweet, but not dessert-sweet. We had words about this.

– Cinnamon oat. It’s what we drink after close, so. Make of that what you will.

– Smoked honey. Back because you asked. And by “you” we mean Sandra, specifically.

Shots

4 Owner mid-pour, talking to someone off-frame, never to camera Medium Driftwood, Mill Street

5 Maple pecan, the syrup goes in first, then the pour over it Close-up Driftwood, Mill Street

6 Cinnamon oat on the counter, chairs still up behind it Medium Driftwood, Mill Street

7 Smoked honey off the dipper, let it string, macro Detail Driftwood, Mill Street

8 Menu flat lay, hands sliding it in Detail Driftwood, Mill Street

9 Three cups landing in a row, one take Medium Driftwood, Mill Street

Scene 3 The dock run

Script

– Frank hasn’t missed a first day in years.

– He takes it on the dock. Don’t ask. Tradition.

– Best one yet.

Shots

10 The drive out, cup in the holder, dash-mounted Medium Fairview River Dock

11 Frank’s first sip, wide, let the lake do the work Wide Fairview River Dock he says that every year

12 Steam off the cup in the cold air, hold, no cut away Close-up Fairview River Dock Best one yet.

Fairview River Dock

The drive out, cup in the holder, dash-mounted Medium 03The dock run

Frank’s first sip, wide, let the lake do the work Wide 03The dock run he says that every year

Steam off the cup in the cold air, hold, no cut away Close-up 03The dock run Best one yet.

Driftwood, Mill Street

Steam on the front window, tight, no faces yet Detail 01First light

First pour, top-down, hold the swirl to the very end Close-up 01First light

The tester’s face, not the cup. The verdict, candid Medium 01First light

Owner mid-pour, talking to someone off-frame, never to camera Medium 02The menu, one line each

Maple pecan, the syrup goes in first, then the pour over it Close-up 02The menu, one line each

Cinnamon oat on the counter, chairs still up behind it Medium 02The menu, one line each

Smoked honey off the dipper, let it string, macro Detail 02The menu, one line each

Menu flat lay, hands sliding it in Detail 02The menu, one line each

Three cups landing in a row, one take Medium 02The menu, one line each

Pack List

Fairview River Dock

Thermos flask

ND filter

Spare batteries

Lens cloth

Driftwood, Mill Street

Printed winter menu

Tripod

50mm lens

Macro lens

Seasonal cups

“Yup, I got a plan ready. Sunday morning before you open?”

You Tue 4:19 PM 7 minutes later

Before Seedplot

Videos don't start as plans. They start as a backlog of half-formed ideas, or a message from a client.

video ideas.txt

winter menu video??
+ 14 more

Driftwood, 4:12 PM

Any chance of a video sometime next month?

Untitled

The blank page

Either way, the next stop is the same blank page.

script_v3_FINAL.docx today

script_v3_FINAL_final.docx today

shot list_v1.xlsx 2 weeks ago

shotlist NEW.xlsx yesterday

pack + notes.txt ???

The drift

The script has to sound like the brand. The shot list has to match the script. And every edit pulls the two apart.

At the counter, 9:40

which shots were here??

Reminder, shoot 9:00

bring ND filter + batteries what else??

Shoot day

Scrolling for the script, cross-checking the shot list, trying to remember what you meant to bring.

So shoots slip, and good ideas never make it to camera.

With Seedplot, the good ones do.

How it works

Once per brand

Connect the brand

Paste the channel. The profile builds itself, for your own brand or every client on your roster.

Inspired by something? Add it as a reference to show where you want to take the brand.

FC Fieldnotes Ceramics DC Driftwood Coffee

@driftwood.millst Linked

Nobody gets the new one before the tester.

The Friday pour-over is back. Blame the regulars.

When they order before they’re through the door.

Inspiration Videos from other channels that inspire where Driftwood is heading.

DC Driftwood Coffee profile

Tone Warm, teasing, first-name-basis

Audience Neighbourhood regulars and people planning a visit

Hooks Direct to camera, calling back something the audience asked for Steering toward: the owner opens, mid-pour, still talking

Signature phrases “you’re the tester”“back because you asked”“ask for it warm”

Camera movement Handheld, follows whoever’s talking across the counter

Ambient sound Regulars’ chatter left in

Endings A held shot, the last line on screen, no outro

Direction. Steering toward the owner on camera more often. All three cafés you added open with theirs.

Cut rhythmStory shapeShot pacingRecurring themesHow it sounds spokenMusicOn-screen text styleFace on cameraPillarsCut rhythmStory shapeShot pacingRecurring themesHow it sounds spokenMusicOn-screen text styleFace on cameraPillars

Shot sizesLightColorsTransitionsHow videos openCall-to-action habitsB-roll subjectsCrewPost-productionEmoji useShot sizesLightColorsTransitionsHow videos openCall-to-action habitsB-roll subjectsCrewPost-productionEmoji use

@fieldnotesceramics @fieldnotes.ceramics Linked

Straight from the kiln. Most of them, anyway.

The Problem With Trimming 40 Mugs at Once

A Week of Winter Mugs (There’s Always One)

Inspiration Videos from other channels that inspire where Fieldnotes is heading.

FC Fieldnotes Ceramics profile

Tone Quiet, unhurried, process-led

Audience Viewers drawn to slow craft process and studio life

Hooks Opens with hands already doing something interesting, no intro

Signature phrases “straight from the kiln”“there’s always one”

Camera movement Same three locked-off setups every session

Ambient sound Room tone only. Music enters at the kiln reveals

Endings The finished piece in window light, held Steering toward: a slower kiln reveal, the door left open longer before the cut

Direction. Steering toward longer kiln reveals, like the three studios you added.

Every video

Turn the idea into a shoot plan

Start with what you have

A rough idea, a client brief, or a single sentence is enough.

New idea Winter menu launch, cozy vibe DC Driftwood Coffee

Platform Instagram Format Add format Length Add length

Get a full draft in two or three minutes

Script, shot list, and pack list arrive as one plan, in the brand's voice.

Endings

A held shot, the last line on screen, no outro

From Driftwood’s brand profile

Quick notes

before open, regulars in it. Sandra? Frank’s dock thing?

Written when the brief came in

Scene 3 The dock run

Steam off the cup in the cold air, hold, no cut away

Best one yet.

Fairview River Dock Close-up

Pack list Fairview River Dock Thermos flask

Make it yours

Edit or say what feels off. The script comes back reworked, with the shots still in sync.

Winter menu launch Refine

Scene 1 First light Reworked

Script

– The usual? Not today. Today you’re the tester.

– First cinnamon oat of the year. House rules: no verdict until the second sip.

– (no dialogue until the pour lands)

– …Okay. That’s the one. That’s the one.

Shots

1 Steam on the front window, tight, no faces yet Driftwood, Mill Street Detail

2 First pour, top-down, hold the swirl to the very end Driftwood, Mill Street Close-up

1 Steam on the front window, no dialogue, hold 3s Driftwood, Mill Street Detail updated

2 First pour, top-down, hold the swirl to the very end Driftwood, Mill Street Close-up

Ask for a change

Refine

The opening feels staged. Quieter, nobody talks until the first pour.

Reworking the script, shots kept in sync

Idea Idea Developing Dev Ready to film Ready Filmed Filmed

Take it to the shoot

Shots grouped by location on your phone, checked off as you go. The pack list comes too, so nothing gets left at home.

Shoot plan Winter menu launch 3 of 12 captured

Pack list 9/9

Fairview River Dock 3/3

The drive out, cup in the holder, dash-mounted Medium Scene 3

Frank’s first sip, wide, let the lake do the work Wide Scene 3

Steam off the cup in the cold air, hold, no cut away Close-up Scene 3

Driftwood, Mill Street 0/9

Steam on the front window, tight, no faces yet Detail Scene 1

First pour, top-down, hold the swirl to the very end Close-up Scene 1

The tester’s face, not the cup. The verdict, candid Medium Scene 1

Owner mid-pour, talking to someone off-frame, never to camera Medium Scene 2

Maple pecan, the syrup goes in first, then the pour over it Close-up Scene 2

Cinnamon oat on the counter, chairs still up behind it Medium Scene 2

Smoked honey off the dipper, let it string, macro Detail Scene 2

Menu flat lay, hands sliding it in Detail Scene 2

Three cups landing in a row, one take Medium Scene 2

FAQ

What do I actually get back?

A complete shoot plan for each idea: script, shot list, and pack list as one document. Yours to edit, refine, and take to the shoot.

Can't I just use ChatGPT and a template?

You can, and plenty do. But chat starts from zero every time, and the script, shots, and pack list end up in different places. Seedplot already knows the brand, and the plan stays one document, all the way to the shoot.

Who is Seedplot for?

Videographers and social media managers who film for client brands. Works on your own channel too.

Do I need a brand guide or a big setup?

A link to their channel is enough. Seedplot learns the voice from what they've already posted. You can also start from an idea alone.

How does early access work?

We're opening Seedplot in small waves. Early users get in free and help shape what gets built next.

Your next video is half an idea away.

Free to start. No credit card.

By signing up you agree to receive emails about Seedplot early access. Unsubscribe anytime.